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The Danone company has launched a new yogurt, "Danone de Pastoreo", produced with milk from family farms in the Galician regions, whose cows graze in freedom. The company says that it is commited to simplicity and connection with nature by offering a unique product. What type of positioning has the company adopted? a) A head-to-head positioning against a rival.b) Emphasize specific usage occasionsc) Depict user groupsd) Identify the key benefits encountered as a result of consumption
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