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Consider the following group work problem from a Marketing course."Ildal, a Korean electronics manufacturer, has developed a new virtual and augmented reality enabled mobile phone. You are part of the marketing department, and are responsible for taking the phone to market in your country. Identify which parts of the market you will target, and explain how you will market the item."Here are some quotes from the discussion of one student group attempting to solve this problem. Which quotes demonstrate thinking about multiple levels and systems?Refer to lesson 4.2a and 4.2bCheck two options.a. "We should work together with the Ministry of Education and a company that makes apps to develop educational applications for the device, so that parents will want it for their kids."b. "We should talk to game developers about making use of the phone's features and then we could target gamers."c. "There are lots of people aged 20 to 30 who appreciate new technology such as this. I think they definitely should be one of the market segments we target with our marketing campaign."d. "Young children generally like objects in bright colors, so we should bring them out in a range of colors."
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