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According to the lecture, when coming up with a market segmentation strategy, marketers should come up with groups that meet all of the following criteria EXCEPT:a. Consumers within the segment are similar to one another in terms of product needs, and these needs are different from consumers in other segments.b. The segment is large enough to be profitable.c. Consumers in the segment can be reached by an appropriate marketing mix.d. Consumers in the segment have identical values
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